⤳ product design, user testing, ux/ui, visual identity
Take Tait on your fitness journey!
An interactive app that enhances the fitness experience at the Tait Mckenzie Fitness Centre.
Timeframe 3 Months
Tools Adobe Illustrator, Adobe XD, Invision
Role Research, Wireframing, Prototyping, User Testing, User Interviews
Team Lara Calucag, Katreena Dalisay, Michelle Young
"How might we enhance the user experience at the Tait McKenzie Fitness Centre?"
The lack of organization and student awareness of the facility services and fitness classes that the centre offers, that can lead to frustration. It will also address the low involvement of students in programs less related to physical activity.
Provide students with a tracking and goal-oriented database that illustrates the user’s progress through user inputs and health analytics. Ease of access to activity schedule times and sign ups to be added to a personal calendar. Through filters and user input the system will be able to tailor recommended activities and challenges to the user’s preferences and goals. Gamify the experience of working out, achieving goals, and involvement in the fitness community through a point system.
With the existing fitness apps in mind, we wanted to understand what the users would find useful and applicable to Tait McKenzie Centre.
Through conducting an AEIOU site analysis, performing a benchmark analysis, and using the DECIDE framework we were able to have an idea of what users would find beneficial. We created the list of requirements, a system map and use cases.
Due to the nature of the app, we wanted to choose elements which would elevate the overall friendliness and energetic approach. In order to communicate the overall tone we used:
We conducted user testing to assess what was successful, unsuccessful and common problems users had while navigating the application.
Self-assessed fitness levels : 2 High, 2 Moderate and 2 Novice
Through our user testing questionnaires, we also gathered information about what users enjoyed/felt positively about and what users disliked or would like to change in the app. We analysed what these results and thought of recommended ways we could improve the app then implemented the changes.
We visualised the data collected through the questions asked on the post- user testing questionnaire about the interface and usability, analyzed the information then implemented solutions. Through the gathered data we were able to identify the pain points and what was done well.
We created a walkthrough video of TaitGO's features, leading the viewer through our 6 use cases of: account creation, home page customisation, viewing the Tait McKenzie schedule and adding a class, viewing the fitness tracker, the community page then adding user goals.
Set in Sporting Grotesque & Karla
© Michelle Young ☻ 2021